Favaretto+Partners
For this product presentation with Favaretto+Partners, we set out to create a fantastic world - a space filled with softness and elegance, where the furniture steps beyond everyday function and takes on a dream-like presence.
Together with Francesco Favaretto, we shaped the idea of an idyllic showroom: a place that brings up the taste of sweetness in the liquid form, flowing gently around each piece and giving the entire collection a sense of smooth, delicate beauty.
This is the Fantastic World of Favaretto+Partners - a world where design and imagination come together, inviting you to experience furniture not just as objects, but as moments of wonder and feeling. We have chosen three tones - vanilla, chocolate, cream - but they are more than hues. They are flavours. They are atmospheres. Together, they weave a spell of taste and texture, awakening the hidden memory of softness, of warmth, of a luxury so smooth it feels almost remembered by the skin.
Vanilla- the gentlest touch. A breath of sweetness that settles like powder on the tongue. Pale, yes, but never cold. It hovers between light and substance, wrapping every edge in quiet clarity. It is the pause between words. The in-between.
Chocolate is the depth - ripe, grounded, almost edible. There is a quiet gravity to it, like the weight of thought before it becomes speech. It knows how to hold space, how to draw the eye without demanding it. It is the heart of this composition, the centre of gravity.
Cream - the mediator. Lush, round, whole. It is not merely a bridge, but a blend. A slow melt. Cream does not shout. It lingers, it binds, it carries the echo of touch across surfaces with a gentle strawberry tone.
Taking well-known objects and placing them in a new, dream-like context means opening the door to a different perspective - a new way of perceiving them. It becomes a place where everyone can release stress, think clearly, and breathe a different air.
We build a narrative around the feeling of being taken somewhere else - into a parallel reality. This story stays closely connected to the products we present within it. The mind of the audience will always come back to that fantastic, soothing feeling while using them - helping them disconnect from the ordinary.
